It has been a while since we told you in advance about the opening of the first Action store in Tor Vergata. Tomorrow, April 12, the fourth store in Rome will be opened.
The non-food discount chain reaches the milestone of 149 stores in the country, 14 of which are in the Lazio region. This is the 17th store opened by Action in Italy during 2025.
The new Roman store, located at 4/10 Via de Fosso del Torrino, covers an area of 772 square meters (this opening has led to the hiring of 20 new employees). Customers can access the Action Formula, which offers a selection of 6,000 products divided into 14 merchandise categories, including toys, DIY, gardening, and groceries.
Philippe Levisse, general manager of Action Italia, expressed great satisfaction with this new opening: “We are thrilled to inaugurate our fourth store in Rome, almost four years after our debut on the Italian market. The warm reception from customers motivates us to bring our formula closer and closer to their needs. We thank our teams and everyone who has contributed to our success.”
Commitment to sustainability
Action continues to invest in sustainability and the quality of its products. The company is actively engaged in reducing carbon emissions through initiatives such as eliminating gas connections in stores by 2024 and installing LED lighting in all stores. In addition, all cotton products are certified sustainable (99% Better Cotton and 1% organic), while the wood used comes from responsibly managed forests with FSC® or PEFC certifications.
Opening Hours.
The new store will be operational from Saturday, April 12, 2025 with hours Monday through Saturday from 8:45 a.m. to 8:30 p.m. and Sunday from 9 a.m. to 8 p.m.